Webmaster Articles & Website Design, Development Tutorial: Free Content Distribution

Sunday, September 5, 2010

Free Content Distribution For Website Promotion

All internet savvy webmasters would know what free content distribution is all about. Websites are bread and butter for most online web masters. These people work hard to promote their website, its products and services. It is great if you have consistent web traffic and you website is already doing well. However, you really need to take matters in hand if your website is down in the dumps or if the traffic that was flowing your way is now going to your competitors.

Four Ways To Promote Your Website

There are many ways for website promotion and free content distribution tops them all. Let us now examine some ways to adopt for website promotion:

• Submit free articles: Get free niche specific traffic coming your way through free content distribution on ezines, article directories, blogs, forums and article submission services. At all these places netizens and prospective customers are forever on a lookout for specific information or products and services that they want to purchase. Good articles from your side will compel them to land on your website and purchase from you. That is not all; you will also get a higher search engine ranking due to your numerous posts and links.

• Use viral marketing: Another way to use free content distribution is to link it with a 'viral marketing' strategy. All you have to do is write worthy articles and submit them on content banks or social networking sites. Viral marketing works like a computer virus. Your article becomes that virus that is posted on one computer to another and soon lands up at thousands of places. Of course viral marketing is not harmful at all. In fact it is good, for your and your online business. So, go on, catch this virus and pass it on. Just submit eBooks, articles or reports for free and watch them be circulated on the internet as you harness all the profit.

• Form more and more one way inbound links: The more links you have to your website the more moolah you will make. Establish yourself as an expert in your niche and submit how to articles, reports, messages or snippets as a part of your free content distribution strategy. The popularity of your articles will increase your web page ranking.

• Join affiliate programs: You can also distribute free content via eBooks through affiliate programs. Here you can insert affiliate links relevant to the content of your eBook. However don’t go over-board promoting your website.
Whether you are an aspiring online marketer or an old hand, you would know that free content distribution can do wonders for website promotion. Quality content is always in demand, and if you can offer that quality content in the form of free articles, there could be nothing better for your online business.

Free Content Distribution - Some Do’s And Don’ts

Internet savvy people and marketing gurus might advise you to go for free content distribution. But the word ‘free’ might sound distasteful to you. You might think that what is ‘free’ is not good. Well, not so in the case of content distribution. Free content distribution is a great internet marketing and advertising tool. You can easily promote your website, products and services with its help.However, there are some do’s and don’ts regarding free content distribution as well.

Here they are:

• Never email unsolicited content to millions of people at a time. When you do this, not only do you show yourself in poor light, you also put your business reputation at risk. Besides this, as per new email rules being mooted, if you send emails to hundreds of people at one time, you will have to pay 1 cent per email. And, that could cost you a huge amount if you total the number of emails you plan to send or are already sending! So ignore the idea of sending unsolicited free content distribution via email.

• Post your signature at the bottom of your posts on public forums. Such informal free content distribution can get you a number of back links. However, there are also many public forums that do not like website promotion. So check out the different forums and their policies before you start leaving your feedback on them.

• The most popular way to get free content distribution to work for you is to submit to Ezine Articles or GoArticles. At such places, your articles will get read by a large number of people searching for information.

It is advisable that you describe yourself with a link pointing to your website in a resource box next to your articles.

• Niche article submission services are the best of all methods for free content distribution. This method might send in fewer visitors to your site but all the visitors that you get are ‘quality’ traffic that is interested in your services and products. You must leave a link to your site in the resource box of your article at such places as well.

• Besides the above, there are also automatic article submissions firms that specialize in distributing content to others for a small fee. Although these services come for a small cost, it is great if you explore this option as well. Why? Simple. Because these people know the right places on the internet where your articles can get you hundreds of links.

Free content distribution and paid content distribution have their own pros and cons. Know your needs before you choose one of them. If you are a novice at internet marketing, you should go for automatic content distribution. And if you already know the ways of free content distribution, you should go for submitting your articles to both niche and general article submission services.

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