What is Secure Socket Layer (SSL)? Basically, it is the standard security technology used to encrypt online data. SSL offers encrypted communication between the web server (server-side) and the customer's web browser (client-side) when transmitting personal information such as credit card number, name and address. The SSL protocol uses Certificate Authority (CA) to issue 'digital certificates' to the authenticated company.
The whole SSL process involves authenticating the server's identity, the website's identity and once the authentication is verified, the message will be sent in the form of encrypted information to the one who asked for a certificate. Usually, a browser requests a SSL certificate and in turn the web server supplies its public key with the requested certificate. Then, the browser has to verify whether the certificate issued is valid (certified by the authorized parties) and also should verify whether the SSL certificate issued comes from the particular website for which the request has been made.
An SSL certificate contains important details of the owner like his e-mail address, validity period, Distinguished Name along with the Common Name and also the certificate identification of the person who issues this information. The Certification Authority (CA) maintains an extensive list in which we can find names of the signed certificates and also more information about the revoked SSL certificates. Additionally, SSL increases the accountability and visibility of the company and creates goodwill and positive image among the customers. The certification maintains the integrity of the data passed to and fro between the browsers and web server (this is private and confidential). Thus, it’s a good tool to meet the security, privacy, safety standards required to protect sensitive and personal data.
SSL is especially important when we give our credit card, personal information to e-commerce websites. SSL certification cannot easily be accessed by hackers because the certificates have the proper key to encrypt the data. Therefore, the security of the certificate is taken care off in all aspects so one can really rely on the Certificate Authority (CA).
The internet has undoubtedly created new opportunities for e-commerce. However, that development is also attracting an ever-increasing number of cyber criminals. A fraudulent web site made to look very alike to a legitimate website may try to entice innocent customers into revealing personal information unknowingly. The only solution to this problem is to take advantage of the Secure Sockets Layer technology and implement it on your website. On the bottom line, every website that deals with sensitive information like credit card numbers or any other critical person information should have proper SSL certifications in place to protect them and their customers.
Showing posts with label Website Security. Show all posts
Showing posts with label Website Security. Show all posts
Saturday, May 1, 2010
Saturday, February 20, 2010
Website Security Rules of the Road
Online consumer spending was at a record $65.1 billion. More and more people are attracted to the ease of online shopping and are spending higher amounts. Unfortunately, the chances of becoming a victim of Internet fraud are also increasing. The Internet National Fraud Center Watch reported that the average loss to fraud victims for just the first six months was $2,579.
This is compared to the $895 average. Complaints relating to general merchandise purchases (goods never received or misrepresented) accounted for 30% of Internet fraud complaints, and auction purchases (goods never received or misrepresented) topped the list at 44%.
While many e-commerce Websites are reputable and have taken the necessary safety precautions to protect you, it never hurts to always proceed cautiously. If you are making an online purchase consider these easy steps:
1. Use only one credit card, preferably with a low credit limit, when making online purchases. Avoid using an ATM or debit card.
2. Be wary of unsolicited offers by sellers. The Internet National Fraud Information Center Watch reported that email, as a method of contact by Internet scammers was up 22%.While the offer may be legitimate, spammers like to use this tactic to side-step reputable sites that provide consumer protection for online purchases.
3. Use only reputable e-commerce websites that list a street address and telephone number in case you need to contact them directly.
4. Read the website’s privacy policy. Some websites may reserve the right to sell/give your information to a third party. Check the document to see if they allow an opportunity to “opt-out” of receiving special offers from third-party vendors or for permission to share your personal information.
5. Check for a lock symbol in the status bar at the bottom of your Web browser window. Also, do not provide your personal information if the website address doesn’t start with “https” (a sign that the site is using a secure server).
6. Choose only verified sellers. Check to see if the vendor is a verified member of a reputable third party such as the Better Business Bureau, VeriSign, or Guardian eCommerce. These third-party sites help to ensure online consumers will be protected when shopping or conducting e-commerce transactions.
7. Check that the delivery date posted is reasonable. If you have not dealt with the vendor on a regular basis, be wary of any Website that states the shipment will be delayed 20 or more days. Delivery dates of 7-10 days are more common.
8. Keep a paper trail of all online transactions. Print out a hard copy of the transaction and keep it in a file for future reference.
9. Be wary of website offers that just sound too good to be true. The Internet is littered with get rich quick scams and false advertising claims. Investigate all claims thoroughly before proceeding.
10. If you do not receive what you paid for, and the vendor will not return your emails or calls, contact your state’s Department of Consumer Affairs for further assistance.
Visit Below Links: Updated Contents about Google AdSense for NEWBIES. [ The Money making of a Niche ::Free Data Entry Work :: Imtiaztips Weblog :: Free Webmaster Articles :: More iPod Articles :: Download Freeware Software :: Google Adsense For Newbies ]
This is compared to the $895 average. Complaints relating to general merchandise purchases (goods never received or misrepresented) accounted for 30% of Internet fraud complaints, and auction purchases (goods never received or misrepresented) topped the list at 44%.
While many e-commerce Websites are reputable and have taken the necessary safety precautions to protect you, it never hurts to always proceed cautiously. If you are making an online purchase consider these easy steps:
1. Use only one credit card, preferably with a low credit limit, when making online purchases. Avoid using an ATM or debit card.
2. Be wary of unsolicited offers by sellers. The Internet National Fraud Information Center Watch reported that email, as a method of contact by Internet scammers was up 22%.While the offer may be legitimate, spammers like to use this tactic to side-step reputable sites that provide consumer protection for online purchases.
3. Use only reputable e-commerce websites that list a street address and telephone number in case you need to contact them directly.
4. Read the website’s privacy policy. Some websites may reserve the right to sell/give your information to a third party. Check the document to see if they allow an opportunity to “opt-out” of receiving special offers from third-party vendors or for permission to share your personal information.
5. Check for a lock symbol in the status bar at the bottom of your Web browser window. Also, do not provide your personal information if the website address doesn’t start with “https” (a sign that the site is using a secure server).
6. Choose only verified sellers. Check to see if the vendor is a verified member of a reputable third party such as the Better Business Bureau, VeriSign, or Guardian eCommerce. These third-party sites help to ensure online consumers will be protected when shopping or conducting e-commerce transactions.
7. Check that the delivery date posted is reasonable. If you have not dealt with the vendor on a regular basis, be wary of any Website that states the shipment will be delayed 20 or more days. Delivery dates of 7-10 days are more common.
8. Keep a paper trail of all online transactions. Print out a hard copy of the transaction and keep it in a file for future reference.
9. Be wary of website offers that just sound too good to be true. The Internet is littered with get rich quick scams and false advertising claims. Investigate all claims thoroughly before proceeding.
10. If you do not receive what you paid for, and the vendor will not return your emails or calls, contact your state’s Department of Consumer Affairs for further assistance.
Visit Below Links: Updated Contents about Google AdSense for NEWBIES. [ The Money making of a Niche ::Free Data Entry Work :: Imtiaztips Weblog :: Free Webmaster Articles :: More iPod Articles :: Download Freeware Software :: Google Adsense For Newbies ]
Friday, January 22, 2010
E-Commerce Shopping Cart Features Costumers Need
As more and more people cling toward online shopping, they create demands for better and more efficient e-commerce shopping cart. And since they are the reason why you are doing business, giving them what they want should be your top priority.
The following is a list of features that costumers may look for:
Payment options
Credit cards are often a preferred payment methods by most costumers. But those who are hesitant to give their personal information online choose alternative payments like checks, money orders, PayPal and Google Checkout. As an online merchant, always make sure to answer different types of costumers by carrying different types of payment systems.
Product Reviews
According to a CompUSA and iPerceptions study, 63% of costumers are more likely to buy from sites with product ratings and reviews. So no matter how well you promote your products online, if your site has no product review and rating, you cannot maximize your sale potential. That said; choose a shopping cart vendor that provides product rating.
Real-Time Inventory
Nothing is more annoying to costumers than going through a lengthy process of placing orders only to find out that the products they want to buy are out of stock. Real-time inventory assures the costumer that the products they see on their screen are available. Also, real-time inventory feature helps you as a merchant to monitor your stock and replenish if necessary.
Website Security
SSL or Secure Socket Layer data encryption assures costumers that their personal data are kept confidential. SSL certificate seal can be seen on the home page of your website.
Special Offers
Many merchants, especially those who have just stared their businesses online do not know that with a right shopping cart feature (coupon codes, order discounts, gift cards and free shipping), they can actually sell their products well.
Merchant who are looking for new costumers or trying to dispose old stocks can benefit from this feature.
Express Checkout
When costumers are ready to buy, make sure that you handle them as fast and as simple as possible. The lengthy process of purchasing items online can be frustrating and can drive customers away if you keep hold of them during checkout. Eliminate the risk of losing sure sales by using shopping cart express checkout option.
Order Tracking
Your responsibility to your costumers does not end when they checked-out and paid you for the products they have purchased. A good indication that you are a good merchant is the personal touch you provide to every costumer. Order tracking automatically sends order confirmation and shipping information via email. Costumers should be able to monitor where their purchased items are by logging into an account created during registration. Order tracking helps your business and your brand build reputation and costumer confidence.
Search and Browse
Costumers do not stay too long on a website if they cannot find the products they are looking for. Your main goal, therefore, is to give them the right tool that will let them search and browse from your list of products fast.
Costumer satisfaction is always the primary goal in any business. Online shopping is no different. Make sure that your costumers are always pleased by the service you provide through the help of these e-commerce shopping cart features.
[Adsensecash-The Money making of a Niche :: Free Data Entry Work :: Imtiaztips Weblog :: Free Webmaster Articles]
The following is a list of features that costumers may look for:
Payment options
Credit cards are often a preferred payment methods by most costumers. But those who are hesitant to give their personal information online choose alternative payments like checks, money orders, PayPal and Google Checkout. As an online merchant, always make sure to answer different types of costumers by carrying different types of payment systems.
Product Reviews
According to a CompUSA and iPerceptions study, 63% of costumers are more likely to buy from sites with product ratings and reviews. So no matter how well you promote your products online, if your site has no product review and rating, you cannot maximize your sale potential. That said; choose a shopping cart vendor that provides product rating.
Real-Time Inventory
Nothing is more annoying to costumers than going through a lengthy process of placing orders only to find out that the products they want to buy are out of stock. Real-time inventory assures the costumer that the products they see on their screen are available. Also, real-time inventory feature helps you as a merchant to monitor your stock and replenish if necessary.
Website Security
SSL or Secure Socket Layer data encryption assures costumers that their personal data are kept confidential. SSL certificate seal can be seen on the home page of your website.
Special Offers
Many merchants, especially those who have just stared their businesses online do not know that with a right shopping cart feature (coupon codes, order discounts, gift cards and free shipping), they can actually sell their products well.
Merchant who are looking for new costumers or trying to dispose old stocks can benefit from this feature.
Express Checkout
When costumers are ready to buy, make sure that you handle them as fast and as simple as possible. The lengthy process of purchasing items online can be frustrating and can drive customers away if you keep hold of them during checkout. Eliminate the risk of losing sure sales by using shopping cart express checkout option.
Order Tracking
Your responsibility to your costumers does not end when they checked-out and paid you for the products they have purchased. A good indication that you are a good merchant is the personal touch you provide to every costumer. Order tracking automatically sends order confirmation and shipping information via email. Costumers should be able to monitor where their purchased items are by logging into an account created during registration. Order tracking helps your business and your brand build reputation and costumer confidence.
Search and Browse
Costumers do not stay too long on a website if they cannot find the products they are looking for. Your main goal, therefore, is to give them the right tool that will let them search and browse from your list of products fast.
Costumer satisfaction is always the primary goal in any business. Online shopping is no different. Make sure that your costumers are always pleased by the service you provide through the help of these e-commerce shopping cart features.
[Adsensecash-The Money making of a Niche :: Free Data Entry Work :: Imtiaztips Weblog :: Free Webmaster Articles]
Subscribe to:
Posts (Atom)