Thursday, April 1, 2010

Why you should use blogs and RSS feeds

Blogs and RSS feeds are great marketing tools! Now, if you're like me, you're probably scratching your head and saying, "Wonderful, but what in the world is a blog, and what the heck does an RSS feed?" Let's make it quick and simple.

A blog is basically a journal or diary that is kept online. It changes every day as you add new content. An RSS feed is a little more involved. RSS (usually referred to as Really Simple Syndication) is a means to publish regular updates to web content. The content itself is known as the feed. In other words, RSS feeds are a great way to get information that changes often (for example blogs or even news headlines) out on the web to an amazingly large audience.

Now to answer the question, why should you use blogs and RSS feeds? Numbers, numbers, numbers! Let's think about it. When more people view your site, you will make more sales - obviously. Of course, the trick is to get them to your site. While you sit there reading this article, there are search engines silently exploring cyberspace for new or updated web content. Aha! When you update your blog and use RSS feeds, your new information will be noticed by these tireless search engines and published across the World Wide Web. Hey, it's free advertising, right?

Anita was excited! She finally had her own website and an ebook on the market. Her enthusiasm was a source of amusement to her friends and family. Every lull in a conversation was an opening for Anita to discuss her new enterprise. Though Anita netted a lot of good natured eye-rolling and teasing, she knew they were all proud of her. It wasn't long before Anita's enthusiasm began to wane. After all, what good was an ebook if nobody bought it?
She'd tried buying email lists and sending advertisements out, but it didn't seem to earn any profit. Why? Spam filters, like virtual pac-men, were gobbling up the emails that Anita sent. In reality very few were ever even opened.

Have you, like Anita, been frustrated at the lack of web traffic your site receives? Follow the example of hugely successful sites like Yahoo!, CNET, ABC News,and Amazon. Get on the RSS feed band wagon and share in the success. Join the masses of bloggers who are posting personal and professional blogs. Write your way to success.
Don't be left behind with an empty bank account, when you could be enjoying huge profits!

If this sounds too easy for such an intricately technological subject, that's because there are people who have done the hard work for you. In fact, blogging and RSS feeds have been made simple for even the most technologically challenged.

Need proof? Go to imtiaztips You'll discover a simple plan to incorporate blogging and RSS feeds into your marketing plan. You'll discover a brand new marketing technique that will astound you with the increase in profit your website will net.

Creative Outdoor Ads

They are big, bold and beautiful. Billboards have been around for quite a while. In almost all places nowadays you can find billboards of just about every product there is in the market. No matter how you see it, billboard advertising is on the rise. Compared to other forms of advertising, billboards are a more affordable way of getting your message across to the public. If newspaper advertising lasts only for a day and a television advertisement last for only about forty seconds, billboard adverting last 24/7.

Billboards can connect easily with potential markets because more people are mobile nowadays - referring to the increasing number of commuters and more time spent outside of the house. Advances in technology have also made billboards more cost effective. Advances in digital printing have also allowed billboards to be printed cheaply and quickly on canvas. Lately, billboards have been getting pocket-friendly as well.

But before you get your creative juices flowing and before you plunge into the exciting world of billboard advertising there things you need to understand. First, don’t expect the billboard to contain a lot of information. This is not just possible. The number one rule in billboard advertising is simplicity. This rule simply means that you need to use only a few words to get your message across. But this doesn’t mean that you can no longer make complex, intelligent and intriguing statements. You still can but in the simplest way you can.

Say three balls are thrown to you at the same time. Chances are you will not catch all these balls let alone catch one. Throwing three balls at the same time is like throwing several ideas and message to your audience at the same time. If you throw one idea at a time chances are most of your readers will grasp it and walk away with the message. But if you throw two ideas at the same time only few will be able to get your message. So pay attention to the golden rule and keep your billboard simple. The price for disregarding the rule is wastage of thousands of dollars but the reward can lead to huge fame and fortune.

In billboard advertising it is also important to know your market. It pays to be aware of what your customers need and where most of your customers are to be able to strategically and effectively place your billboard. If billboards are put up in the wrong place and at the wrong crowd you might as well forget your chance of getting a lot of customers.

Money is indeed being made in billboard advertising, lots of it in fact, although trying to keep track of just how much the outdoor-advertising industry is collecting in can be tricky, since there is no system for measuring the budgets and revenues of those connected with it. But the opportunity is there. Businesses just have to make an effort and take advantage of it.
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