Tuesday, September 7, 2010

Web 2.0 Design Marketing - Tips To Achieve The Most Stunning Design For Your Website

When it comes to effective web 2.0 design marketing, there are several things that you need to take into your careful consideration. Keeping in mind the following suggestions will help you achieve the most stunning design for your website.

Do Not Use Too Many Features:

Just because there are so many advanced web 2.0 tools available, it does not mean that you should load your website with too many features. Such an effort will only make things more complicated for the user. Therefore, the best method is to keep things simple. You should keep in mind the desired objective that you want to achieve and use minimum features to accomplish the same. Keeping things simple is very important as long as quality web 2.0 design marketing is concerned.

Build The Website Design Centrally:

The central positioning of the website design is another important thing that you have to keep in mind. This way, you will be able to achieve an attractive look for your site, which will eventually give your brand an honest impression. Another great benefit of this type of Web 2.0 design marketing is that it requires lesser pixels or content, which means there will be no undue burden on your budget.

Use Fewer Columns

The lesser number of columns, the better it is. This is because fewer columns will simply infuse increased readability into your website. It is very important for you to understand that no matter how good the content is, if you are cramming too much information on a single page, it will not put a very good impression on the visitors.

Easy Navigation

Easy navigation should be another feature of your website. The key to successful web 2.0 design marketing is the ease of use for the visitors. It means that navigation must be developed in a way that should help the users to find the information they are looking for with the least effort. The information must be easy to reach and this is possible only if you keep the navigation obvious.

Better Readability

If you want to offer better readability for the users, you should also pay special attention to the text size. The size of the text must not be either too big or too small. However, it is always better to use larger fonts to highlight important elements of the content.

Marking Different Sections

In order to achieve effective web 2.0 design marketing, you are also required to manage the content of your site in different sections in an appropriate manner. You can use bright colors to mark these sections so that the readers can easily get to the section they are looking for.

Web 2.0 Secrets - If You Do Not Know Them You Are Missing Out On Great Opportunities

Web 2.0 secrets are out. Web 2.0 is here to stay and if you are not using it already you are losing out to your competitors. Web 2.0 has changed the way businesses communicate with their customers and vice versa. Customers can now offer their feedback through mediums like blogs, UGC, emails, search, video and mobile channels. This is all possible due to Web 2.0 technologies.

The New Wave

If you are a business owner, marketing professional, executive, or head of a non-profit organization and you have not paid attention to Web 2.0 and all the Web 2.0 secrets, you missing out on great opportunities. The excitement and expectations surrounding Web 2.0 and its related technologies are very similar to the Dot Com explosion. Web 2.0 has many features which you can use to increase your business profits.

Ad Serving

Ad serving solution is one of the best Web 2.0 secrets. Web 2.0 ad serving solutions allow companies to decide where they want to run their ads. Ad serving allows geo-targeting and contextual tagging, both of which enhance user experience and offer better conversion rates.

Before Web 2.0 came into the picture, technology companies and media companies had different corporate cultures. Web 2.0 brought about a vertical integration of the two. This led to better technology and enhanced user experience. In order to reach the consumers, advertisers and companies will have to deliver through multiple web media publishers, like gaming, VOD, blogs, video, mobile, chat rooms, etc. Consumers can now find rich content and advertise on any medium of their choice. These Web 2.0 secrets offer rich opportunities of information exchange between companies and consumers.


Easy To Use

Even those who do not have much expertise can incorporate Web 2.0 features on their websites. You can easily create content, profiles, pages, share photos, videos and other media with your customers and visitors. Web 2.0 promotes effective communication within an organization. It also promotes healthy communication between you and your customers. Through blogs and interactive content sharing you can build a healthy relationship with your customers. Through social networking you can market your business. Social networking allows for targeted marketing. And we know that targeted visitors get the sales moving up. So if you do not know all about Web 2.0 and Web 2.0 secrets, it is time you learn about them and take advantage of them.

If you have an online business, you must be aware how important it is to get top rankings on search engines. Without the rankings you do not have much hope of attracting visitors. Till recently you had to depend on expensive SEO techniques. However, if you look at Web 2.0 secrets you will find easier and affordable ways to attract traffic to your sites. Social marketing, social bookmarking, link sharing, RSS feeds, interactive content, and blogs are some of the tools that you can use with Web 2.0 to increase traffic on your site.

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Free Web 2.0 And How To Make It Work For You

Free Web 2.0 has made it extremely easy for people with expertise to promote and market virtually anything online with the least amount of expenditure. If you are interested enough and do not mind spending a few hours researching online the amount of free Web 2.0 stuff that are available may amaze you. You are offered free Web 2.0 website templates, web design guides, application, application creators, badges, button maker, graphics, education specific tools, calendar tools, management tools, office productivity suites and the list is just endless.

There is even software available to monitor the various blogs that you have subscribed to. There are tools available for creating flow charts, create power point presentations, email clients, text based chat clients, communication clients and many other interesting software that are available for free and can be used to make your website a Web 2.0 website. In fact, users can also download free e-books about Web 2.0 and learn what it is all about.

Free Web 2.0 Items

Internet users and website owners never had things this good. Today, there are many freebies available that can make life online easy and interesting. You can use these various free Web 2.0 tools and software to make your website or blog high-tech and designed in a unique fashion. Many people are using these freebies to promote and build links that lead back to their websites.

This is a win-win situation for all as users love trying out attractive and useful freebies while those who offer them gain popularity. Search engines rank their websites high on account of SEO as well as the links that they have leading back to their websites. They also use freebies to generate leads which comes in handy should they decide to promote or market another item in the future. Most often they have a ‘comments’ section whereby users can post their views about the products that are available for free. This interaction helps create a community of like-minded people who share interests. They swap ideas, ask for opinion and share their views about the product which can be an informative experience for a newbie who wants to learn about free Web 2.0. This can also lead to a better product as its creators get a better idea of what people desire.

If users do not want to display links leading back to the website from which they downloaded the free Web 2.0 tool they can sometimes pay a small fee and subscribe to the websites. Many people do not mind paying the nominal membership fee and end up getting great products that ultimately help them get better returns on their investments. You can find a wealth of information online and if you wish to learn more about free Web 2.0 or about the tools that are available, just get online and make a quick search.


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Basic Knowhow Regarding What Is Web 2.0

What is Web 2.0 will necessarily have to encompass a wide range of Internet-based tools and their usage. This holds true because, today, the advanced Internet technology is so dynamic in its progress that you really have to keep abreast of the emerging changes almost on a day-to-day basis. Broadly, the various technologies that come under the umbrella of Web 2.0 include tags, blogs, AJAX, social bookmarking, and RSS. The basic undercurrent of these technologies involves you in a more active way than before, so that you become a dynamic contributor instead of being a passive reader.


The Brighter Side Of Web 2.0

The simplest answer to what is Web 2.0 can be that the earlier versions of Web 1.0 have now developed further. Moreover, with the advancement of technology, the old methodology of providing news and information has now been improved and made more dynamic. News is now not the domain of only a few large corporations. However, the web pages are now vibrant with the latest technological advancements and are updated by the hour. Gone are the days when updates were only done after a long interval. The opportunities for the advancement of the World Wide Web have now multiplied manifold and a new era has dawned in which even the nonprofits can create more funds and work more effectively towards improving the quality of life.

Blogs

Blog, which is a short form of web log, is the prime example of what is Web 2.0. It gives the perfect platform for ordinary mortals to express their viewpoints, stories, and experiences on any particular topic. The easiest way to put across these stories or opinions to the entire world is to publish them on a blog. Almost any topic under the sun can be covered by these blogs.

RSS

When we discuss what is Web 2.0, RSS stands out prominently as a very important application. It allows you to have the latest updates and headlines on your desktop, without the need to browse any website. Moreover, such information can also be made available to your constituents and supporters, without having to dispatch a newsletter or an e-mail. RSS, which is the short form of Really Simple Syndication, does not cost you anything and is very simple.

Social Bookmarking And Tagging

When we try to answer the question what is Web 2.0, we can’t overlook tagging and bookmarking, as these are important applications of Web 2.0. Tagging makes it easy to tag any information that you might have dug up from the Internet after putting in a lot of hard work, so that you can find it easily the next time you wish to go through the same. Moreover, the use of keywords has made it extremely easy to look for information that might have been tagged by someone else with the same keywords. Social bookmarking tools such as del.icio.us, flickr, and 43 things website have made organizing and finding URLs a very simple task.

The best answer to what is Web 2.0 lies in the speed with which these applications, such as AJAX, have helped in getting immediate results when a user clicks a map or any other such application.


A Brief Insight Into Top Web 2.0 Companies

There are several web 2.0 companies that the today’s online community cannot live without. Let me give you a brief introduction on some of them.

Del.icio.us

Del.icio.us is one of the most popular websites that millions of people use to store and retrieve the bookmarks. However, the function of this site not limited to only this. Del.icio.us is considered to be the one that invented the social bookmark phenomenon on the World Wide Web.


FeedBurner

FeedBurner has also emerged as one of the best web 2.0 companies that we have available today in the innovative world of Internet. The greatest thing with this website is the quality of statistics that it provides on feed readership. It offers a wide range of advanced features for the user. The only thing that you may not like about this site is the appearance of advertisements on your feed page. However, the advertisements there are not that bad or bugging that you cannot live with them.


Flickr

Flickr is another remarkable name in the list of best web 2.0 companies. Its popularity is increasing rapidly with each passing day, as more and more people are joining this creative web community. You not only get to see and praise the photos uploaded by others but you also get an opportunity to get a feedback on your own artwork that you upload here.


Skype

No list of web 2.0 tools can be complete without mentioning Skype. It has been a great tool for those who want to keep their phone bills down without cutting on the requirement and desire to call their friends and relatives throughout the world. Because of its tremendous features, Skype has now become an integral part of personal life and everyday business for millions.


Technorati

You may be amazed to know that there are thousands of people out there on the web who use Technorati more than they use Google – the search engine giant. It is because of such amusing facts that Technorati is among the most advanced web 2.0 companies, today. What is more, in the last few months, there has been tremendous improvement in its search speed.


Wordpress

Bloggers just love wordpress. Most of the blogs that are running on the web use this ultimate software program to manage their blogs. Wordpress is simply an amazing piece of blogging tool. It has made blogging much easier than ever before. Even people with little technical knowledge can use the same and run their blogs.


Netvibes:

Despite the wide availability of a lot of Ajax desktops in the World Wide Web, if you consider the quality of functions offered, Netvibes is simply beyond any comparison. The main reason why they are gaining rapid popularity as one of the best web 2.0 companies is the very fact that its service includes TechCrunch as a default feed.

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