Wednesday, May 12, 2010

Internet web site advertising seems to be the Topic of the day.

Internet Web Site Advertising - Legendary

Internet web site advertising seems to be the Topic of the day. And I thought that instead of ignoring that fact with senseless personal anecdote, I’d give in to greater office pressure and write about it. I’m nervous, but here we go. Oh, wait, before I get into that I want to tell you why. The why part is because normally I’m a little cynical. When I am supposed to research some topic and I do, I usually fill with a little bit of disgust. I don’t think that that’s out of line, considering to the things I read.

But, today as I’m reading about web site advertising I had that familiar tinge of bile backing up in my throat and I was thinking about how I could articulate my inevitable irritation that would inevitably turn into full blown madness. And then, of all things, this author started making sense. Even though he’s talking about web site advertising and I typically have sorts of rage (legitimate or not…probably not) about that particular subject, I started getting down with what this person’s saying. So, without further delay, I will quickly tell you what I think about all this internet web site advertising deal.


But, I’ll do it with an anecdote. But, this time it’s relevant. We were making a web site for a company I was working with. We had very little money and the primary financial backer of the project wasn’t too interested in internet advertising. Finally, he was convinced to get a web site made for us, but on a shoestring budget. It was fine, but quite low budget and the designer we got did just that, design.

The little work that was put into traffic generation reaped an equal amount of response—a little. Well, that business has just been sold to a company that has been known to focus intently on the other aspects of internet web site advertising. They have gone to great lengths with their previous businesses to develop their site to meet their customer’s needs, utilize various links to bring customers to their site, etc.

I look forward to seeing the remarkable progress that the company will make with their new vision of utilizing internet technology. I wish them the best, but probably that won’t be necessary.

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Reasons To Add A Discussion Board Or Chat Room To Your Web Site

1. You'll be able to communicate with your visitors. They'll begin to trust you and get to know you on a more personal level. People will purchase products quicker from somebody they already know and trust.

2. People will revisit your web site to participate on your discussion board or chat room. They will meet other people with similar interests and your web site will become a hang out were they can chat.

3. You can learn important information about your visitors by reading the conversations they have. They may chat about your web site or products. With this information you could learn to market your products more effectively.

4. You could answer the questions your visitors ask in your online communities. You'll become known as an expert by giving the answers to their questions. This will give you and your business more credibility.

5. You could teach a free online class using your chat room. This will give you an expert status and increase traffic to your web site by offering the free class.

6. When your discussion board or chat room becomes popular, you could sell advertising space on them. This will give you an extra income stream for your web site.

7. You can network with other businesses by having a chat room or discussion board. You could exchange business ideas, leads, advertising, etc.

8. You could allow other web sites who don't have a discussion board or chat room to use yours. You will get free advertising by allowing them to link to your online community.

9. When you have a discussion board or chat room you can get free advertising by listing them in online community directories. You can also join web rings with similar discussion topics.

10. You can make money by advertising your own products and services on your discussion board or chat room. You could also join other people's affiliate programs and make commissions advertising them.

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