Google Adsense - The "Duplicate Content" Controversy

I see it as simply just another money making scheme by online entrepreneurs wishing to chase down the Golden Goose. Almost every day, my inbox is inundated with yet another "article converter" that is guaranteed to make my private label rights articles hit the top of the search engines with no fear of the Google Police knocking at my PR door, screaming "Duplicate Content!"

Here are Google's exact words, and I quote: "Do not create multiple pages, subdomains, or domains with substantially duplicate content." What does this really tell us? Does it tell us that the PLR sites that sell thousands of the same articles to people who don't have time - or are too lazy - to write their own content are breaking Google's rules? Not hardly. Google is telling us that we cannot create what used to be called "mirror sites" (This is a Web site which contains the same information that is located on another site. If the site abc.com is the same as def.com, then it may be disqualified from listing by search engines) in an attempt to increase Page Rank and increase Adsense income.

Many opinions abound on the forums and elsewhere on the web discussing duplicate content. And many netrepeneurs have taken advantage of the misinterpretation of Google's policies to capitalize on this. Because Google has made this the era of content, everyone that is involved in the online communities is scrambling for the proper answers. I see threads that are three to five pages in length on the more popular forums with people agonizing over their fear of duplicate content. What a field day for the guru's! I wonder how many thousands - perhaps millions - have been made by people taking advantage of this fear factor?

Lets examine the facts. If there really was a duplicate content filter then many news web sites that publish AP or Reuters news would be banned from search engines. Many catalogue sites would go under, because they sell the same products, using the same promotional items as other sites. Affiliate sites would be banned from the search engines because people use the promotional items provided by the site owners. And even the giant eBay would go under, because anyone who has spent time there sees a ton of items listed which are identical, using the same description, same images, and same user ID. I wonder how Copyscape.com would handle this?
What about the sites that put articles and ezines in archive. This content ends up being displayed both in static pages and archives as well. Penalized for duplicate content, when the website owner wants to have his articles available to the general public? I doubt it...

Common sense is the order of the day. If you take the time to provide original and unique content to your site, the site is well optimized for the search engines, and you have relevant backlinks, then your site will do well with no fear of penalty.

Don't use article scrapers, which mirror the exact content of other sites, and is nothing more than a rip off. If you buy PLR articles, try to rewrite them in your own unique voice. If your budget will allow, hire a ghostwriter to create articles pertinent to your particular niche. And most of all, just use plain common sense!

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Adsense is the best income generating program ever spawned! Why?

There is no product or service to promote. Only your domain. Webspace, an Adsense account, and highly targeted traffic is needed. Your success with adsense, you will soon learn, is as easy as driving s car or cooking a four course meal. The reality is Adsense Success and everything else has to be learned. When you learned how to drive a car it became simple and after a couple of months of driving everyday or so. It became second nature. Once you learn the Adsense formula and it's variables.

The sky's the limit with Google Adsense: You can't cheat your way to success or for some a healthy adsense income. Just like anything other skill in life, it has to be learned. Everything that everyone knows was learned from a teacher, a book, an article(i.e. Newspapers, Magazines, and the Internet), or by word of mouth. You have to learn the adsense formula and all the adsense variables. I have a A.A.S in Computer Programming and Engineering. So believe me I know how to give low-level instructions. No one can tell YOU how to make YOUR site a success, only guide you in the right direction.

The Adsense Variables:

TT(High CTR) + Content = Adsense Earnings
Content - try to have a 1000 words of keyphrase-rich content.
High CTR - highly optimized placement of the adsense code.

Yes that's it. The "Adsense Formula" is just a basic math problem and as we all know any on can learn math. We're not near finished. These variables the make up the Adsense Formula is the key to your success. Why refer to them as variables, because these Adsense elements constantly change and YOU are in full control of them. Imagine a indoor plant and its variables. Sunlight, Soil PH, CO2, Fertilizer, and Water. You control every variable and if each one is highly optimized then you will have a healthy fast-growing plant. If you highly optimize each adsense variable then you will in turn receive a healthy fast growing adsense income.

Adsense Content: Keywords are a bad idea! High paying or not. In fact don't choose high paying keywords, not because of the saturation of SEO experts, but because keywords are to broad. Adwords is ying and Adsense is yang. Broad keywords have low payouts and ctr. You want to target keyphrases, so your site only displays high paying adsense ads, not .15 adsense ads from some beginner with one of your terms in their adwords campaign. There is a lot of free content online, but it is best to use unique content for search engine purposes. To accomplish this hire a writer or choose niche subjects that you are familiar with, so that you can write your own articles and e-books. Don't base your site on money rather than your passion. Example. My passion is computers and networking.

Adsense CTR: Optimal adsense ad placement is the heart of high adsense ctr. There are four locations on a webpage the receives the most clicks.

1. Just above the fold. The fold is the end of the section of the page you can view without scrolling.
2. All along side the left column.
3. In your content, if very interesting and informative.
4. At the end of your content after a reader finishes.

Adsense ad format effects ctr greatly whether or not they are placed in the right spots. Squares receive the most clicks, beginning with the largest and so on. The ads should blend with your page. Only the link title should be a different color than the text and url. No borders unless red or yellow. They attract viewer's eyes.
The link color should match your site's links, but blue and red work the best. Incredibly Increase your adsense ctr up to 400% by placing related images above or to the left of adsense ads.

Highly Targeted Traffic: Yes, there is a difference between targeted traffic and highly targeted traffic. Someone looking for an online business would be targeted traffic to this article, but someone looking for an adsense business would be a highly targeted visitor. Why high quality traffic? Your Ctr will be amazing and unbelievable because all of your traffic will be looking for YOUR site. Don't be surprised if you have certain days where 97% of your visitors clicked an adsense ad. How? Blogs, Articles, E-books, Rss Feeds, and most SERP(search engine results page) traffic. Never use traffic exchanges or links from other sites unless their content is similar to yours.

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