Advertising Gifts Online at Great Prices

Holiday gifts are available everywhere online, so how do you know if it's really a wholesale item? First, do a price comparison with several retailers. Beware of companies labeled wholesale that sell comparable brand name items at the same prices as retailers. Also, check the shipping total. Some companies will price below retail and then hike the shipping price tremendously to make up the difference.
Look for closeout bargains on online auctions. There are online companies that buy closeout merchandise from department stores, return merchandise, or overstock products. They buy these items super cheap and then pass the wholesale savings on to online consumers.
Once you locate an online seller that offers these kinds of items, you can often find great wholesale deals on gifts for kids of all ages, from babies to teens. For babies, there are baby cribs, baby blankets, baby furniture, and baby clothing available online at wholesale prices. For toddlers and those a little older, there are toys, games, dolls, and other great items online. For teens, there are CD players, cell phones, musical instruments, video games, DVD movies, music, jewelry, clothing, shoes, books, and more at wholesale prices.
Wholesale Computer Gifts for the Holidays
For the one who loves computers, you can find a variety of wholesale computer gifts online such as hard drives, printers and printer accessories, laptop cases, cables, adapters, computer briefcases, and more. Other ideas include webcams, gaming computers, digital cameras, and printer ink cartridges. Look for brand name products such as Dell and Compaq and compare pricing and quality. Sometimes you can find used accessories at great prices but be sure the items are in good condition.
eBay Wholesale Holiday Gifts
Browse online auctions during the holidays to find wholesale gift items. Some eBay sellers specialize in wholesale products and offer a wide selection for babies, kids, and grown ups. With an eBay seller such as this, you can buy many of your gifts from the same Web store and save on shipping while also minimizing your shopping time online.
Use eBay's special features such as the drop-down sorting menu to list items from lowest price to highest price, and to sort listings according to when bid times are ending. Or, use the search features at eBay to find wholesale sellers. When placing bids, avoid getting caught up in bid wars for popular holiday gift items. Wait until the last hour or half hour of the online auction and watch to see how high the bids are near the end. Then bid if you feel you can get the item at a great price.
Some sellers offer the -Buy It Now- feature even with their wholesale prices, which enables you to buy directly without bidding. This enables you to buy the gift immediately without the stress of bidding though you might pay a slightly higher price when choosing this option.
Use keyword searches at Google, Yahoo, or MSN search engines or type in product names along with the word -wholesale- directly into the eBay search box to find excellent wholesale gifts this holiday season.

Mobile marketing can be classified into two types based on the technology involved.

Mobile Marketing

Mobile marketing can be classified into two types based on the technology involved. The more traditional form involves marketing on the move like moving billboards and road shows. The second type refers to marketing on a mobile phone like cell phone. Since the onset of millennium, mobile marketing though cell phone has become very popular. Short message service popularly known as SMS has made marketing by this method a lot easier.

There were some problems in the beginning as unwanted information was being sent to the people. Most of the SMS that were passed around was spam and it received negative media response in all parts of the world. This was because a sector of the advertisers bought list of mobile users and began sending them unsolicited messages. They were later stopped due to strict security measures and laws passed. Marketing industry recognized the potential of mobile marketing and utilized it to the full extent. The mobile service providers coded guidelines and laws. It then became a legal advertising channel. The Mobile Marketing Association and Interactive Advertising Bureau also have laid down guidelines for the proper functioning of mobile marketing.

Mobile marketing has become popular in Asia and Europe as it is a novel idea and in Europe alone hundreds of millions of pounds have been investing in SMS advertising. Now SMS has become the most famous part of mobile marketing. Because of the popularity of short codes, SMSing has become a lot easier. This has created a new approach to reach out to potential customers. Now mobile short codes are looked upon as mobile domain name, by many of the brands around the world, when the customers message the brand at any occasion.

In America, the first SMS short code campaign was started in 2002. SMS containing short codes are easier to send a message with complete information. Short codes are usually numbers that are assigned to mobile operators of a particular location, which they use for brand campaigning and other purposes. They are very small, like they contain only four to five words. These numbers are always under scrutiny by the service provider and each and every message is monitored to see that they do not go against the original service description.

Like opt-in emails, customers have to opt for SMSes. This is the biggest criterion, which the advertiser has to follow in order to send a promotional SMS. Some of the mobile operators ask for double opt-in form from the receiver. At the same time opting out is made easy for the customer. When the customer wishes to terminate receiving messages, they have to send STOP word by SMS. All these guidelines have been laid by the Mobile Marketing Association consumer best practice guidelines and it’s a compulsion to follow those by all the marketers who wish to do mobile marketing in America.

Now, service providers have started to provide the option of sending SMS to email addresses. Other than this, other services provided are mobile games, mobile tones etc., which are used for promotional purposes. This has lead to the invention of MMS or Multi-media Message Service, through which short promotional videos and animations can be send. Bluetooth is another good technology. It started in 2003, and many companies in Europe have found it useful. When a message is send via Bluetooth, the receiver should accept request from the sender. So, sending messages by this method is legitimate. The message transfer speed is high and is also a free service as it is a radio-based technology.

The method of sending SMS advertisement to mobile phone users based on their geographical location is known as Location based service. The customer is tracked via a GPS chip which is built-in the phone. Radiolocation signals from the nearest cell phone towers are used for this purpose.

Mobile marketing follows a very safe marketing strategy, as it is customer opted. The short message sent through this method is known as mobile originated or MO message. If the advertisement is done through a call, the call is known as mobile terminated or MT message. As there is a phenomenal increase in the number of mobile phone users, this kind of marketing is a sure hit.

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Easy Article Marketing - 3 Fast Tips

The internet has opened whole new realms of opportunity and since much of it is fully automated it's quite easy opportunity too. The problem is that we weren't raised to think that you can get something for nothing, we think that if something isn't horrible and difficult it can't really work. Well when it comes to article marketing nothing could be further from the truth. It really is possible to use easy article marketing techniques to generate a ton of very qualified traffic to your website.

For those of you who aren't familiar with the term, article marketing, it's simply a way to give the search engines what they want and in return they give you what you want. The search engines are always on the lookout for quality, fresh content. You may have heard the phrase 'content is king' and that's what it's referring to.

See the customers of the search engines (anyone who does a search online) demand the information they are looking for. If they don't get it they will stop using the search engines, which is the last thing the search engines want to happen. So they will view any type of information that can keep their searchers happy, favorably.

Here comes the part that benefits you.  When you provide quality content for the search engines they will 'repay' you by listing your article at the top of the search results. (Now, of course, there is a little more to it than that. You need to pick out a keyword and include it in your article 2 to 3 times and you need to pick a keyword that gets a lot of searches but doesn't have a lot of competition).

Now that you've got the basics, here are the answers to some frequently asked questions or concerns:

1. I hate to write! Most people will say something like that. I tell them that if you find a great keyword and just write your article around that, you'll be fine. If you are selling dog toys and you find a great keyword 'best dog toys' than all you have to do is write an article listing some great dog toys and why they're great. See? The keywords will largely determine the way the article will go. It's not that hard. (and if you want to you can hire someone to write an article for you).

2. How do I find the right keywords?  For this you can use the free Google keyword tool Just plug in the base keyword and you'll get a list of similar keywords. What you are looking for is a keyword that gets around 1,500 searches a month minimum but has less than 20,000 competitors. Generally, if you stay within these guidelines you'll have a good shot at having your article show up on the first page of Google for that keyword.

3. How much does it cost? Nothing, it's totally free. The article directories will publish your articles for free (as long as you follow their rules). The only cost is if you decide to hire someone to write your articles for you, if you do that don't pay more than $10 per article.

That's it. That's the basics of article marketing. I told you that easy article marketing techniques were something anyone could do!

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Step by step plan for marketing or promoting PLR

A set of private label rights, whether it’s an e-book or a set of articles, has unlimited untapped potential. There are many creative ways to approach it. Generally, the more creative you become, the stronger your brand will be. For example, one client of mine purchased e-books in bulk and hired a writer to create synopsis’ of these 80-90 page e-books into 30 minute audio format tapes.

Marketing PLR with Multimedia – CD/DVD/MP3s

Recording your private label e-book and repackaging them into audio tutorials, courses, and transcripts is branding genius. Suppose you have a PLR e-book on ’30 Ways to Seduce Women” written by scientific researchers of pheromones and psychologists. With this, you could *repackage* and *rebrand* the e-book to produce a series of audio tutorials on “The Love Boss (you): Picking Up the Love of your Life,” complete with a fictional character (see Rich Jerk series, one of the best selling e-books ever) and a new voice.

Burning your recorded files onto CDs/DVDs and MP3s is easy with cheap equipment and packaging with software case levels is easy through an office store. A cover could include the front cover of your online e-book complement with a fresh logo. To jumpstart your multimedia campaign, you could introduce a sign up page on your website and offer a free recording with it to build a consistent list of opt-in subscribers.

Ever notice how many sales letter sites have recordings by the site’s owner explaining the new product? You can do it too by adding either 1) an audio sales pitch, 2) an audio version of your PLR content, or 3) a combination of both to your site. There are many freelancers at elance.com that can do the job but the cost may be high.

Niche Blogs and How to Get the Most Out of Them.

Niche blog is something that can be profitable and easy, or challenging and difficult depending on how you handle the day to day posting. Niche blogs are typically blogs related to one or more specific industries or fields, including hobbies, illnesses, and sports. The more niche, or in-depth a blog is, the harder it might be for people not involved in that niche to get into. It is for this reason that one must think about the best way to make the most out of niche blogs, and finding the right niche is a good start.

        When searching for the right night for any blog, be sure to look at the prospective audience, and your abilities to keep the blog up to date within that niche. If you are thinking about doing a blog about horse racing, yet you have no time to watch horse races, it might not make sense to try to do a niche blog on the subject. Instead a good way of finding a niche is by looking at what it is that you do have time to do, and then creating a blog based on that instead.

        After you have selected your niche blog topic, it’s time to become an expert. No matter how much you think you know about your niche blog theme, chances are you could use some brushing up on the topic. One can brush up on a topic by simply doing research on the niche blog theme, and spending a few hours reading within the blog subject territory each day. Feel free to check out rival blogs, as they will give you an idea of what is popular in this niche, and what is not.

        The most important part of getting the most out of a niche blog is becoming the go to place for information in this niche. That means creating a blog that is constantly updated, and is accurate in the stories relating to the subject. If you do this with your niche blog, expect big time results.

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The Rating Blog – A Top Ranking SEO, Internet Marketing and Online Business Blog

If one wants to reach dizzy heights in Internet marketing in a genuine and time tested manner then The Rating Blog should invariably be such a person’s place of online business pilgrimage.

The Rating Blog is the favorite of the best search engines of the cyber world and, being a highly SEO acclaimed blog, it is frequently visited by some of the expert talents of online business from whom an online business dabbler can take valuable advice. This blog is attractive in its content and interaction with its visitors.

It consists of the following sections: the Blog, The Online Business Handbook, Money Maker Monday, Asking Alan, Interviews, About, Articles and Advertise.

The creator of The Rating Blog is an online business expert who believes in showing a reliable way of achieving success in Internet marketing. According to him, there are no shortcuts to success, as many Internet marketing blogs falsely promise. Here, one can get invaluable assistance in starting and carrying on Internet business successfully. Blog marketing is fast catching on these days and the online community is infested with innumerable business blogs that offer highly useless information to which the inexperienced business enthusiasts get attracted. These are actually marketing blogs, whose main aim is just to make their blogs popular by attracting SEO traffic.

The Rating Blog is a business blog where people can get everything under the sun about online business. In the Blog section one can get current information about online business amongst useful information from other fields. In the About section one can get to know the author of The Rating Blog and find out how he feels he and his visitors are benefited by this Internet marketing blog. The Online Business Handbook contains A to Z information about online business.

In order to gain maximum benefit from this ace marketing blog one should first subscribe for this handbook that is available absolutely free, read it, visit the blog, subscribe via RSS and subscribe to the author’s newsletter. Attaining 100 % success in online business is explained in 3 simple steps. Selecting the web host, registering domain name, website promotion by buying traffic from some of the best search engines and SEO blogs and then monetizing one’s website traffic are amongst the major steps in achieving success in online business.

The Money Maker Monday and Asking Alan podcasts are unique features of this top-rated SEO blog. These are the podcasts through which the e-business expert keeps in constant touch with his visitors, clears their doubts and offers expert advice. The Interviews section of The Rating Blog consists of interview excerpts from people who have made it big in online business, so that beginners take them as examples and work their way to success.

The Articles section consists of the best Internet business write-ups. In the Advertise section one can place advertisements of his/her company, as this is one the most frequently visited amongst the SEO blogs and the response to the advertisements can be overwhelming.

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Pixel Page Advertising - The hottest advertising craze on the internet

What is next? I’ve been in marketing for many years, and just when I assume I’ve seen it all, I get shocked all over again. Every new trick I see causes me to laugh at the beginning. But then results come in the picture. You get to believe it. I’m talking about Pixel Ads.

So, what is pixel page? Or what is pixel advertising? Or what are pixel ads?Pixel Ads, sometimes referred to as Micro Ads, are little advertisements that only slot in the space of a pixel on a web page. These ads range anywhere from a penny to a dollar per pixel and several sites are offering free Pixel Ads.

“Selling the ads on the front page of a site has been easy because they are attractive to watch and easier for site owner to get lots of traffic towards his site”, InnovativePixelPage, one of the companies selling pixel ads said. If an advertiser buys a 10x10 pixels or block or slot, it appears as a small square in the grid of small squares on the site's front page.

It is kind of strange. The site also makes advertising fun, instead of a "big, serious thing." IPP. It’s no secret that banner advertising has been gradually declining in popularity and effectiveness, and everyone has popup blockers installed to keep those annoying popup ads from screening. Pay-per-click advertisers are becoming increasingly frustrated with click scam, the high rate of unqualified clicks.

In pixel page, when visitors click on the ads that link to the advertiser's Web site, they are on these sites for hours. Already, the guys that bought the ads are reporting fabulous amount shifts.

Crazy Advertising Schemes :You’ve all probably seen innovativepixelpage.com by now; this is a website where pixel ads are displayed free in for site promotion. The site uniquely features pixel ads, periodic theme change, free monthly site status or report, new mouse rollover option to boost site rank, categorized advertisement, faster site loading supporting jpg format instead of other time consuming picture formats, real time site clicks, etc. So enjoy pixel site.

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Web design through web building software can be a relatively easy and inexpensive way to learn web design skills.

Affiliate Revenue – A Web Design Test Case

Maybe you have dreamed of personally developing a website for either personal or business use. If this is true of you then you might consider affiliate revenue sharing programs as a means of trying out your web designing skills while offering you the opportunity to offset, fund entirely or even make additional income through an affiliate revenue program.

Web design through web building software can be a relatively easy and inexpensive way to learn web design skills. You could, of course, build a website for personal reasons, but the discipline of developing an ecommerce site can be helpful in practicing Search Engine Optimization (SEO) skills. This web design test case can be enhanced when you have the potential of a residual income stream essentially paying you for learning the skills of web design.

Web builder technology is a useful tool because it is intuitive for customers who have never personally developed a website and can help guide them through most design difficulties they may encounter.The ultimate web design is customizable in many ways allowing essential creative freedom in design while maintaining proper flow and balance for the overall site.

When a website is optimized well in relation to accepted SEO techniques the result is high placement in search engines and greater traffic to your site.

Should you work to make an affiliate revenue program your test case for web design you always have the ability to develop additional sites and cross-link those sites to assist in even greater traffic building efforts. For many entrepreneurs there is a fear about the possibility of developing a site without the aid of the long established web master. However, by accessing an affiliate revenue program you have both reason and opportunity to develop a site on your own.

Reason – It is only by developing the site that you actually have the opportunity to derive a return on your site design investment.

Opportunity – When you develop a site and your SEO strategies start to bring in more traffic you begin to see the possibilities that may exist in a business of your own.

Many individuals have even developed a series of affiliate revenue sites. These sites have, in some instances, exceeded typical monthly expenses for their families. This didn’t happen overnight and it certainly didn’t occur without a solid SEO strategy, but in many cases an individual can make a living working exclusively with affiliate revenue sharing programs.

Web design using web building software combined with an interest in affiliate revenue programs can be a combination that pays off in increased web design expertise as well as residual payments that have the potential to exceed your current standard of living.

You’ll notice I used the word ‘potential’. Affiliate revenue programs vary widely in success and SEO strategies can take a while to realize maximum results. While affiliate revenue programs can perform beyond expectations they can also be stagnant in results. Research the product you are wanting to sell and ask for some actual figures (not best results) to gain a clear idea of the expectations you should have when signing on as an affiliate.

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Web Design Series- Dreamweaver 8 And CS3: What's The Difference?

So you now have the Dreamweaver 8 and you are just not quite sure whether your web design company is willing to shell out some more to upgrade to the latest CS3 version. This is actually a challenging decision to make for your web design company. As a web designer, you have to work with the software, so it is both your right and responsibility to decide whether the new version will help you come up with improved web design. This makes you wonder too: Now that Adobe has already bought Macromedia, what have they done to it? Have they ruined it, or have they made it so much better that you should already kick yourself now for not buying it earlier? Well, if I were to be asked, I stand somewhere in between these two.

Web design feature #1: Adobe and Dreamweaver Together

Your web design company may find it reason enough to buy the new Dreamweaver CS3 because of its full integration with Adobe graphics tools like those found in Photoshop. When you have an image, you can directly click on it and edit right away.

Web design feature #2: CSS Support Made Better

One of the best features found in the new Dreamweaver CS3 is the integration of better CSS layouts. These layouts are all well-commented in the code, so it can be pretty easy to start knowing how CSS layouts tend to work. They now have over 32 layouts that you can choose from in 1, 2 or 3-column formats, in fixed and liquid type web designs. You may also define the position where you want the CSS to be when creating a new page, not to mention how easy it is to move the CSS styles around. You can stat out by styling the tag directly into the HTML through a style attribute and move it to your style sheet. With Dreamweaver CS3, you will only have to right click on the tag and set it to "Convert Inline CSS to Rule" to build a custom class for that specific style or to create one full CSS selector.

Web design feature #3: Mobile Support

Your web design company will also be pleased to know about the mobile support integrated into the new CS3 version. Creating pages made especially for mobile devices have been popular in the recent years, but it can be difficult to design one which is compatible both on mobile and web browser platforms. However, with the integration of the Adobe Device Central into the CS3, Dreamweaver now makes it easy to view your pages in cell phones.

Web design feature #4: Ajax Implementation Now Made Possible

The Dreamweaver CS3 now has integrated the Spry framework so that it adding Ajax widgets and effects onto your pages have now been made possible. All you do is to drag and drop them and incorporate them into your dataset. Dreamweaver CS3 features Spry components which include: widgets for tables, lists and forms: transition effects such as growing, shrinking, highlighting and fading, and integration of data from XML feeds such as in database or RSS.

Web design feature #5: XLST Support

Another amazing feature about the CS3 that both you and your web design company will love is the extensive support it has for XLST through the use of XML files as database source. Through XSLT, it is easy to view the XML in a tree form and integrate it right into your HTML document. This simply means that if you have a number of XML files set in the same format; it is relatively simple to create one single template for all of them in the new CS3 using XLST.

Web design feature #6: Support for Mac Intel Processors

If your web design company works on an Intel-based Macintosh platform, you will be happy with the performance improvements of the CS3. It is now native to the platform and does not run on Rosetta so that it loads a lot quickly than before. In fact, CS3 claims that what loads in Dreamweaver 8 for 4 minutes can load in the CS3 in under one minute. You can do further testing to confirm this.

To Upgrade or Not to Upgrade

That is the question. In my case, I have upgraded and haven't regretted any of it. I appreciate the new CSS features, the XSLT support and the Device Central. However, your web design company may see one piece that is still missing, which is that of web design time and programming. As in the previous versions, the Dreamweaver CS3 is also still difficult to use in terms of live databases and server side scripts. However, there may be extensions to make things easier for you. On a general whole, go on and upgrade and you will most likely never have to look back.

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Web Design Takes On Back Button And How To Take Advantage Of It

As a web designer, you should know that the Back Button is one of the most vital buttons found on any web page. You should not rely on your web design company to inform you about this. If you have been browsing through web design companies and sites for a long time now, you will most likely realize this on your own.

Unfortunately, most web designers seem to take the Back Button for granted when they implement their web design. It is not too uncommon to see a "back to home/start" or simply "back" links incorporated into pages being designed. However, unless you make sure that these links have built-in logic to know exactly which page your visitor was before they clicked on these links (as the highly-efficient Back Button does), these back links you put into your pages will seem like sham that gets by only by guessing the path which your online visitors took.

How People Browse the Web:

Most online users visit a web site to simply skim through it. If they think that the site does not give them what they need or does not contain any interesting information to read, they simply leave. That said, there is no quicker way out of any web page than, yes, the Back button! People don't seem to even realize that they click on it every so often. They simply sit and browse through site after site with their mouse pointing right over the scroll bar area ready to scroll up and down. And then, unless the site has something interesting for them, they pull their mouse just right up to the upper left hand of the browser to go back to where they were previously.

Do Not Try To Impact This Negatively

All web designers have one thing in common in relation to this. Whichever web design company you belong to or whichever tool you use, you definitely would not like them to leave your webpage. In desperate attempt to do this, some web designers come up with web design strategies to prevent visitors from leaving the site. Some do things such as pop the page into a chromeless window with no back button. Some even close down the original window to open a new one that does not have controls. This can be really annoying so that the image you will create for your web design company will not be pleasing. Most importantly, it will not make your site web design more usable or interesting since you have crippled your customers with the standard methods to get around. As soon as they figure out for themselves how they can leave your site, they will do so immediately and will most likely not return. You would not want your client or your web design company to get ruined because of this, wouldn't you? So, try not to get that back button away from your readers. Instead, take advantage of it.

How to Take Advantage

Taking advantage of the back button does not mean putting in text that goes "click the back button in the upper left of your browser to go back." Your visitors know this already, and you do not want them to feel stupid by giving them instructions to do something that simple. Instead, you should only keep in mind that they are bound to use the back button and prepare for that.

Here are some ways that you can plan for this:

• When web designing put your branding or advertising right near the back button. Putting your brand right up there will give it more attention that is not as likely anywhere else.

• Make the items near the area clickable. Your logo should first and foremost be clickable. Besides that, you should also make sure that the other text or graphic elements at the upper left area of your page are clickable as well. If you do it this way, they just might go somewhere else related on your site if they miss the back button.

• Take advantage of server logs as well to check where they came from before finding you. Your web design company and client alike will highly appreciate this information. Not only that, you can also use this as well. If you, for example, know what your visitors usually go back to, you can directly address that site on your page, maybe even with dynamic elements that could only display when they are coming from that particular location. For instance, someone who is coming from a search engine may not know how to search your site.

Remember in your web design that your site will be much more helpful if you include details such as how to search on your pages. Doing this might get them to stay longer, much to the appreciation of your client and your web design company.

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Try to fulfill the requirements of searchengines AND visiitors by using valid HTML and high quality content with unique design.

For better websites you have to build sites which are user-friendly AND optimized for search engines.

Here are 10 strategies for better webdesign:

1. Use valid HTML/CSS code. Searchengines and users hate wbesites which cannot be read correctly

2. Try to find out the most relevant keywords of your clients. Sort them by relevancy and list the first 12-15 keywords

3. Provide useful and structured content which referes to the keywords

4. Set keywords in bold within the text. Use keywords within the title tag.

5. Use h1-headlines for the most important keywords

6. Use alt-tags for images

7- Design. Try to create an unique and attractive design. High-quality images will impress your visitors. Seach for nice images in the web but do not copy them without permission.

8. Submit your website to the most important search-egnines like google, yahoo.

9. Try to get new backlinks every weekSearchengines will love that. Be sure not to get bad neighbourhood. Only quality websites should link to you. Directoy listings will provide you with good links when they have a pagerank of 2 or higher.

10. Keep your website actual. A news section will provide visitors and searchengine with new content.
If you have not the time or ability to design a website contact an agency with long-termed experience in webdesigning and seo. Before placiong an order you should check the references. There should be at least 20 web projects from different customers.

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Comprehensive Web Design Checklist

Your Web site needs to do more than make your company look good. It has to support your overall business operations - customer service, sales and marketing and collaboration. Whether you're planning an intranet or Internet site, don't start before you check your strategy against this comprehensive checklist.

The following checklist and the associated answers will facilitate the analysis process ofr designing and building the website that allows your company to turn the corner.

1. Where did you hear about us?

2. Do you have a domain name? If not, do you have ideas on one? If so, what is it?

3. What is your company name? Do you want to use the entire name on the site, logo, and graphics?

4. Do you have special features in mind like ECommerce shopping cart, BLOG, RSS, Forms with emails, EZine, Newsletter signup, autoresponders, advertising landing/call-to-action pages, etc.?

5. Who is your intended audience? Are they regional, industry specific, company size specific, etc.?

6. Do you intend to provide a call to action - make a sale, call in to your office, fill out a form, etc?

7. Describe your ideal client and the specific attributes that we'll be targeting in the website.

8. What are your website expectations, main emphasis and primary goals - increased sales, increased leads, etc.?

9. What separates your company from your competition and what do you expect will draw clients to the website?

10. How do you plan to market the website?11. What company properties do you want to emphasize on the website?

12. Do you already have a logo and other graphics to be used? If not, do you want to have one created?

13. Have you identified a tagline? That would be something like "Just do it", "Reach out and touch someone", etc.

14. What keywords do you want to be found by in the search engines?

15.Please provide a list of websites that you like and don't like. Why do you or do you not like these sites?

16. Please provide a list of competitors websites.

17. Do you have ideas of the colors to be used, and colors you don't like? Please provide example sites.

18. Do you have an intended website screen size - 1024x768, 800x600, or stretch to the entire width of the screen?

19. If the site isn't the entire width of the screen do you have a preference for left or center alignment?

20. Do you have a horizontal or left-side vertical preference for the main navigation?

21. Please provide the main pages you need in the website.

22. Have you created the copy text for any of your pages?

23. Do you have existing business cards or other printed material we need to match?

24. Are you leaning towards custom drawn artwork or photographs?

Once we start designing the website we'll need the following (Note that this information will be kept in strict confidence):a. FTP access information - username and passwordb. Hosting company and their tech support phone number

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Web Design vs. Print Design: How To Find The Middle Ground

There are a number of web designers who come up with print backgrounds for the sites that they make. These are most likely those who used to be print designers before joining the web design company they are part of now, or they are simply used to the control that is offered by print media. Remember though that print provides stability and permanence, and these two are not present in the Web. Realistically speaking though and speaking from experience if I may add, it is rather easy to forget this.
As you build your web page and have it tested on your browser, you somehow would like it to look exactly how you want it to. However, since your web design company requires you to test it in different browsers, you will see that they look different. As you move from one platform to the next, you will notice that there are slight but uncomfortable differences. This should be a good reminder that web design does not have the permanence and the stability that print does.
On the other hand, as the web designer, your web design company will most likely ask you to work with your customers during the web designing process. One of the most important things that you need to do is to explain to them the difference between the Web and print. Most clients would ask you to provide them your portfolios and web design plans. It is all too common for a web design company to receive customer complaints which stems from the fact that the website is not the exact representation of the print-out. To spare your web design company from this usual trouble, you have to learn how to properly work with your customers:
It is always good to have a portfolio printed out for clients to see. But bear in mind that it is not entirely a representation of your skills in web designs. When you do show them a portfolio, make sure that you also carefully explain to them the differences that they should expect on the final output web page. Make sure that you are upfront with them. If they set specifications for a graphical page and want specific layout, font and other web design elements, make sure that you also mention the possible trade-offs such as in the download speed and maintenance requirements. Lastly, it would be best to know what type of platform your customer will use. If you are a big fan of Netscape on the Mac, while your customer uses Internet Explorer version 7 for the Windows operating system, make sure that you bear this fact in mind when you come up with your designs. The page you come up with during the web design face may look very different on their platform.

So how then can you compromise the difference between web design and print? Well, you mostly need to rely on the web design techniques that you employ.

Here are some tips to help you through this difference:

• Know your audience very well. It is imperative that you know who the potential visitors of the site are and for whom the website is to be made for. Know your client's target audience and their characteristics or behaviors. If they are highly advanced users, they will most likely browse in UNIX or Linux on a 21-inch monitor. If they are rather more conservative, they are likely to use an Internet Explorer 7 on a 14 inch monitor. If your web design best suits your audience, your client will not come back running to your web design company to complain about the final site output.

• Test, test, and test again. You need to test your web design in each and every browser and operating system combination that you can possibly get both your hands on. You can use emulators if you are short of time and if you have no other choice, but nothing beats hands on experience through actual tests and runs.

• Never forget about resolution. Although browsers and operating systems are both important, there is one other factor that you need to consider in site web design. Keep in mind that if your client as well as their target audience will browse your final page on a browser than is smaller than you have designed on, there is a good possibility that they will be unpleasantly surprised. They might come back running to you, and your web design company might not appreciate that very much.

Using CSS can help you get precise layouts, but remember that your web design can never and will never be as precise as print. Remember this as implement the web design of your pages to spare you and your web design company a great deal of stress.

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